Want to work for a great Organization? The American Bankers Association is the banking industry's champion. Joining ABA makes you part of a team that: • has Extraordinary People - ABA experts are the "go to" sources for bankers, policy makers and the media for credible information and insights for the banking industry. • has Unmatched Scope and Scale - ABA's unparalleled information and services keep members current, knowledgeable and prepared. • is Impact-Driven - ABA has a proven record of bringing about positive change for our members and the industry. We take action and achieve results. Plus competitive pay, an outstanding benefits package, a convenient DC location, a professional collegial work environment and an opportunity to work on issues of national significance equals a winning combination! ABA is seeking a Director, Business Development who will be responsible for generating non-dues and non-conference registration revenue such as, but not limited to, sponsorships, exhibits, ads, and others. Primary responsibilities include developing and implementing strategic plans to meet/exceed yearly revenue targets; increase engagement of current sponsors; and develop new business relationships and opportunities. This position will also manage and grow engagement of the solution providers, serve as the department Novatus lead, and supervise marketing coordinator. Key Duties: Business Development - Develop a strategy and implement the plan to increase non-dues and non-conference registration revenue generating programs and initiatives to meet and or exceed revenue goals for the year
- Develop a pipeline of partners and leads, cultivate the leads and manage/retain existing partnerships
- Build strong relationships with marketing contacts at target organizations that can be leveraged across the full spectrum of BAFT events and programs.
- Research and recommend other potential revenue opportunities for BAFT
- Develop and implement creative ways to generate additional revenue to the association
- Plans and evaluates business development proposals for BAFT meetings, events and other BAFT opportunities
- Research and monitor the industry to identify trends and developments that translate into sales and/or promotional opportunities with key/strategic customers.
- Work closely with conference program lead, membership and subject matter experts to identify appropriate sponsors for each event.
- Develop and manage non-dues and non-conference registration sales revenue budget
Contract Management
- Serve as the department’s Novatus manager, and liaison to ABA General Counsel.
- Manage, submit and follow-up on all legal contracts with ABA General Counsel and sponsors/partners/third party vendors to ensure all contracts are executed in a timely manner. Work with BAFT staff on other contracts as they arise.
Marketing - Develop and promote Exhibitor/Sponsorship/Affinity Member Prospectus and Rate Cards
- Work with Marketing Director to create all business development related marketing materials
- Create and maintain a database of exhibitors, sponsors, and other prospects.
- Market events and conferences to prospective sponsors and exhibitors via personal outreach, digital and offline marketing tactics.
Event Logistics - Oversee pre-, on-site and post-conference sponsor related logistics and ensure smooth delivery of sponsor benefits at conferences.
- Track and manage fulfillment of all sponsor benefits for all events
- Work with event hotels and Events Director to identify sponsorship options available at each location
- Work with program lead and program planning teams on solution provider related sessions, including speaker invites to providers
- Develop and manage event sponsor surveys; collaborate with marketing and events team to improve future events and sponsorship program based on survey results.
- Identify and secure host sponsors for trade finance workshops and other events, as needed.
Other
- Primary BAFT liaison to the Solution Provider community
- Manage and grow solution provider engagement in conference, webinars and other BAFT initiatives
- Back up to Events Director, including management of conferences on-site, as needed.
- Problem solve sponsor/attendee questions, and respond to general inquiries from BAFT Events Mailbox and other related mailboxes
- Manage projects as assigned
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