The National Black Caucus of State Legislators (NBCSL) is the nation’s premier organization representing and serving the interest of Black state legislators. With more than 700 members, representing 60 million Americans, NBCSL serves as the national network, advocate and catalyst for public policy innovation, information exchange, and joint action on critical issues affecting Black and other marginalized community.
NBCSL’s primary mission is to develop, conduct and promote educational, research and training programs designed to enhance the effectiveness of its members, as they consider legislation and issues of public policy which impact, either directly or indirectly, upon “the general welfare” of Black constituents within their respective jurisdictions.
Communications Director Job Responsibilities:
Establish and drive a multi-channel communications strategy.
Prepare and manage all communications material.
Develop brand voice and maintain brand integrity across all platforms.
Manage media relations and develop contacts with media members, influencers, and community leaders.
Lead a team of communication, marketing, and design professionals.
Assist in the creation of digital, video, audio and print content.
Track engagement across various platforms and make data-driven decisions.
Manage presence at industry events, trade shows, and conferences.
Create budget for communications team and ensure compliance.
Communications Director Qualifications / Skills:
Demonstrated knowledge and proficiency with communications technologies
Understanding of copywriting, graphic design, layout, and publishing
Working knowledge of content management systems, HTML coding, and digital graphics production
Familiarity with social media platforms and social media marketing
Experience with search engine marketing, Google Analytics, and Google AdWords
Impeccable copywriting and copy editing abilities
Strong leadership track record
Excellent verbal communication and presentation skills
Familiarity with Adobe Creative Cloud (Photoshop, InDesign, Premiere Pro, etc.)